Raymond Opticians uses a clever background for pictures of their customers in their new frames. They create something "shareable" for their customers, making easy for them to tell their friends how awesome their optician is. Have you thought about doing something similar? You can be creative and come up with something that matches the personality of your business and email the picture directly to your customers, so they can share it online. Better yet, take several photos of frames they like, encourage them to have their friends vote on their favorites, and even offer a discount for the winning frame. You provide your customers with a unique experience and them made it easy them to talk about.
I might put the company name/logo (and definitely add the website) directly on the backdrop, eliminating the need for any post-editing, streamlining the process. Do you have any ideas to make this one even better?